Audio rack company Bassocontinuo has announced the appointment of The Watershed Group as its exclusive distributor for North America, including both Canada and the U.S.

As of March 2023, Bassocontinuo products are available within 60 days through The Watershed Group. The company will handle all aspects of sales, marketing, and product fulfillment for the Bassocontinuo line in North America.

Bassocontinuo audio racks are designed, conceived, and handmade in Italy. The racks are modular and fully customizable, each coming with a five-year guarantee to cover manufacturing defects.

“We are thrilled to be selected as the exclusive distribution partner for such an iconic brand,” says Mark Lefler, Managing Director for The Watershed Group. “Our mission is to partner with brands and technologies that enable us to best support our independent contractor and specialty retailer base and their specific needs for project guidance, product performance, product reliability, and profitability. Our relationship with Bassocontinuo will continue this tradition and expand upon it by offering our customers a new best-in-class brand.”

The Watershed Group will serve custom integrators and AV dealers through its warehouse and showroom in Brantford, ON, about 45 minutes outside of downtown Toronto.

For more information, contact The Watershed Group via e-mail at [email protected] or by phone at 1-888-253-1207, ext. 220.